Kellogg's have officially ended production at one of their iconic cereal factories - resulting in the loss of around 300 jobs.
Operations at the factory in Trafford Park, Manchester, have now stopped ahead of its official closure at the end of the year.
The closure is expected to result in 300 job losses as Kellogg's transfers their production to an alternative location.
The site, which will remain open until the end of the year, became one of the largest cereal factories in Europe when it opened in 1938.
Production of the cereal brand's iconic products, which include Corn Flakes, Rice Krispies and Coco Pops, will now be transferred to the Kellogg's site in Wrexham, North Wales.
The announcement was first made in 2024, after Kellanova said the investment required to maintain the factory was not viable.
Kellanova said half of the space in the Trafford Park factory was unused and it would have cost too much to redevelop the site.
At its peak, the site once produced a million boxes of breakfast cereal a day.
A Kellogg's spokesperson said: "Following our announcement in February 2024, the transfer of our UK cereal manufacturing to our Wrexham plant is almost complete.
"The Trafford factory has been a crucial part of our success for decades and we thank everyone who has worked there, as well as the suppliers, partners and local community who have worked alongside us.
"A significant milestone was reached this week, as operations across production and packing came to an end.
"The site will remain open until the end of the year.
"We're working with local partners to recognise and celebrate the site's legacy, including supporting a local exhibition of archive material and memorabilia at the Trafford Local Studies Centre, and we will continue to mark special milestones in the months ahead."
Kellogg's says around 10% of employees who worked at the Trafford Park factory have secured roles at the Wrexham site, and their priority remains 'supporting colleagues through this period of change'.
A Kellogg's spokesperson said: "Our priority throughout this transition has been to support colleagues and the wider community through this period of change.
"All colleagues have been offered the opportunity to apply for roles at our Wrexham site, and we’re pleased to say around 10% have secured roles there.
"We continue to provide tailored support for colleagues in pursuing new opportunities.
"This includes providing career guidance, CV support, training options and financial advice, as well as engagement with local employers and partners.
"We expect there to be around 300 job losses when the factory closes.
"Around 100 colleagues have indicated they may retire when the site closes.”
Kellogg's first arrived in the UK in 1922 after it was founded by W.K. Kellogg in Michigan in 1906.
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