The operators of a Kent pub that has earned regulars online as well as at the bar have spoken of their pride at winning a prize for online excellence two years running.
The Guy Earl of Warwick in Welling, located next to Welling United Football Club on Park View Road, was named Digital Pub of the Year at the pub industry’s nationally recognised Night of Excellence Awards.
The pub’s digital success is driven by a strong presence on social media, with 29,000 followers on TikTok, 8,500 on Facebook, and 5,000 on Instagram.
Their content, centred on community moments and lively pub entertainment, earned them 108 million views over the past year, including a TikTok video that went viral with 58 million views.
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Ray Irwin and Bonnie Tarleton, the pub’s operators, said: "We are incredibly proud to be named Digital Pub of the Year for the second year in a row.
"Building a strong online community has been a massive focus for us since we took over the pub and it’s amazing to see that recognised on a national level. A huge thank you to our brilliant team, our fantastic regulars who engage with us both online and at the bar, and to Greene King for their support."
Mr Irwin and Ms Tarleton have used their digital reach to promote the pub’s menu and weekly events, from 2-for-1 burger Fridays to Sunday roasts, karaoke, and live music.
Dan Robinson, managing director for Greene King Pub Partners, said: "Congratulations to Ray Irwin and Bonnie Tarleton and the team at Guy Earl of Warwick for winning Digital Pub of the Year.
"At Greene King Pub Partners we work with the best operators in our industry to run exceptional pubs together and the Guy Earl of Warwick is no exception. The competition for the Night of Excellence Awards is fierce – there were over 150 entrants – so winning this award is an exceptional achievement."
17 awards were up for grabs at this year’s ceremony, ranging from Community Pub of the Year to Beer Pub of the Year.
This year’s ceremony took place at the voco St. John's hotel in Solihull.
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