A FUNERAL car firm has turned heads by introducing a pink hearse.

The funeral of Sheila Hunt, 69, from Brockley Grove, was the first time the hearse was used.

Norman Green of Green's Carriage Masters, based in Fordmill Road, Catford, says the hearse, one of 48 owned by the company, is already proving very popular.

The firm supplies vehicles to funeral directors around London and on May 30 the pink car had its first booking, for a funeral in Brockley.

Mr Green, who has been in the funeral business for 45 years, said: "What we always want to do is try something new and this is just another string to our bow.

"It's amazing how it's gone down so well."