The lawyers of the social network app Instagram have backed down from a legal dispute with a Wrotham business.

Danny Lucas’ litter app, LitterGram shares pictures and locations of litter in an attempt to clear up Kent.

The Facebook CEO Mark Zuckerberg and his lawyers previously argued that Mr Lucas’ business app infringed on its trademark, arguably over the suffix “gram”.

However, in a letter sent at the beginning of the month, Zuckerberg’s legal team consider the matter “closed at this time” allowing the Kent business to continue using the LitterGram brand.

In a written statement the 48-year-old said: “We are now pleased to announce that following all of our efforts, Facebook's lawyers have now dropped their case against us, allowing us to keep our name and wishing us continued success.

“We applaud Facebook for taking this admirable approach and thank them very much for lifting a weight from our shoulders that will allow to focus on the job in hand.”

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Instagram has revoked legal action against the anti-litter app, Littergram

However, the letter from Facebook’s lawyers, Bristows LLP, also pointed to the fact that the company isn’t claiming trademark rights.

“... we consider this matter closed at this time”, the letter reads, “However, please be advised that we reserve the rights to take action should circumstances change.”

Lawyers of the social network app Instagram originally gave Mr Lucas until April 28 to change the name of its app. 

The app was launched in March 2015 as a way of reversing the stigma of littering and educating kids at the same time.

The app doesn’t cost a penny to users or councils.

According to the company, littering in the UK has increased by 500 per cent since the 1960s and Britain is now ranked the 3rd most littered nation globally at a cost of £1bn to the taxpayer.

The free app allows users to take a picture of litter, fly-tipping and rubbish with an exact location for clean up teams to react to the waste.