Protesters descended on Sainsbury's stores in Lewisham last weekend to clear the shelves of John West tuna.
Greenpeace activists went to supermarkets in Lewisham, New Cross and Forest Hill and took the tins of tuna, leaving a sign saying they had "gone west" in their place.
John West came last in Greenpeace's 2015-16 tuna league table, and Tesco and Waitrose warned the fish brand earlier this year that they will not continue to stock its wares unless it cleans up its act.
Will McCallum, head of oceans at Greenpeace, said: "Sainsbury’s presents itself as a supermarket that takes ethics and sustainability seriously.
"So we’re sending Sainsbury’s a message that it’s ludicrous that they source sustainable fish for their own brand tuna while continuing to stock dirty John West tuna on the next shelf.
"They should change their motto to Taste the Indifference, as they haven't shown an regard for the oceans or their customers’ view on this.
"It’s time John West was Gone West."
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