Pedal power returns to Brands (From News Shopper)

Pedal power returns to Brands

4:35pm Tuesday 2nd February 2010 in

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THE UK’s ultimate bike festival will take place in July at Brands Hatch – a circuit born from cycling.

BikeRadar Live 2010 is a weekend celebration of all things cycling.

More than 8,500 riders and their families came to the inaugural event in 2009 and this year’s spectacular promises to be even better, with a fantastic new venue, more riders, pros, features and races.

The layout of the Brands circuit means the track action will be much closer to the heart of the festival, so visitors can get nearer to the action.

A sportive route will run through the north Downs, and there will be incredible viewing facilities of the dual slalom and dirt jump features.

Brands was born from cycling in 1926 when the land at Brands Hatch Farm became a popular venue for cycling and time trials.

This historic legacy is now set to return to the roots of Brands Hatch as cycling comes home.

The event is also ideal preparation for the circuit’s involvement in the London 2012 Olympics, as Brands has been listed as a potential road cycling training camp.

Whatever you ride, BikeRadar Live offers you a chance to test-ride the latest road and mountain bikes, see the pros in action, ride the Brands Hatch circuit on your own bike, or challenge yourself in one of the many races and challenges.

Whether you want to ride 1k or 100k, on the road or off-road, there is something for every type of cyclist.

BikeRadar Live 2009 saw some of the biggest names in cycling wow the crowds with their skill.

The festival’s many attractions will include spectacular all-weather stunt displays, dirt jump and dual slalom competitions, a cycling film festival and big top entertainment including live music.

Festival-goers will be able to grab show-only deals on bikes and accessories in a purpose-built bike and accessories Expo, and test-ride the latest bikes in the UK’s biggest demo day.

Mike Groves, Brands Hatch circuit manager, said: “We’re delighted to be hosting BikeRadar Live next season as it adds another dimension to our 2010 calendar.

“Brands Hatch’s natural amphitheatre is an ideal venue for spectators and competitors and I’m sure we can expect some great racing and a fantastic family atmosphere.

“With Brands Hatch shortlisted as a possible cycling training camp for the 2012 Olympics, it’s a perfect time for us to raise our profile within the cycling community and we hope the event attracts a new audience to the circuit.”

For more information, or to book tickets for BikeRadar Live on July 11 and July 12, call 0871 230 7158 or visit bikeradar.com/live