20 years ago if you asked a kid what they would aspire to be the reply would be something along the lines of, a Doctor or a Lawyer. However now days they aspire to be the next David Beckham or Beyonce.
Why is this? Is it because professions like lawyers and doctors take years to training and being a professional footballer, for example, you just need a lucky break and talent ( of course) and you get paid, in some cases, millions of pounds a year. There could be many reasons for this. Before your role model could have been Nelson Mandela and now it is more commonly celebrities. Kids see the celebs and their glamorous lifestyles and they want it. It is now getting harder and harder for people to get into universities and they are now raising the grade boundaries due to increased competition.
I think that it is a mixture of both celebs and universities that children are changing their aspirations.
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