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Top Tips: Fashion buyer demystifies shopping at TK Maxx
LET’S be honest, shopping in TK Maxx can sometimes feel like pillaging after a cyclone.
Stuffed with clothes, there can seem no logic to it, and there must be something funny going on with such low prices, right?
As the chain opened a new store in Orpington last month, Vibe caught up with one of its 200 buyers, Sophia, to get to the bottom how the place works.
TK Maxx buyers negotiate directly with designers, Sophia said, giving the company great flexibility and prices that are up to 50 per cent off.
She said: “We really don’t want to boast but we do secretly think our concept is a little bit unique, and that’s why our commitment is to bring our customers big labels at small prices all year round.
“Off-price is our concept, which means dealing directly with designers and brand owners in order to bring the best prices on the best product back to the customer.
“We are also a cost-sensitive business. We run a very lean operation but we do not compromise customer comfort.
“TK Maxx is all about value. Our business isn’t about offering the cheapest jeans on the market, but you will find great values every day. Designer jeans at half price – what more can we say.”
To pass on those prices, Sophia said the buyers have to have a keen eye for bargains and negotiations and, contrary to what some believe, said only a tiny number of items are last season’s stock.
Having flexibility means the buyers can purchase a few pieces or thousands and all at the last minute.
Sophia said: “Because we buy and deliver every day, the stock is ever- changing, depending on what the buyers have found on their travels that week.”
She added: “Choice is really important… an average TK Maxx store has over 50,000 items.
“And we deliver around 10,000 new items to every store every week so our shoppers will discover new bargains every visit.”
A Buyer’s top tips for Shopping at TK Maxx
Enter TK Maxx with an open mind. Your treasure hunt begins here.
Get organised. Grab a trolley or basket and prepare to load up when you spot something you love.
Make light work of the rails and follow this formula. Department (eg. womenswear), Category (dresses) and size.
Deliveries arrive every day (sometimes more) and no two stores are the same, so be prepared to have a new look every time.
What you see is what we have. There are no stock rooms, everything comes straight from the delivery to the shop floor. Remember, when it's gone at TK Maxx, it really is gone. Be decisive and sharpen your elbows!
Be eco-friendly. Buy one of our fabulous 100% recycled plastic or jute bags. As well as doing your bit for the planet, all profits from the sale of our reusable bags go towards supporting our long-term charitable partners.
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